Paper Presentation
Caleb George Hubbard
Central States Communication Conference , 2022
Central States Communication Conference , 2022
Convention Program
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APA
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Hubbard, C. G. (2022). Do Celebrities Belong in the Political World?: An Experimental Study on Celebrities Political Involvement on Social Media. In Central States Communication Conference .
Chicago/Turabian
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Hubbard, Caleb George. “Do Celebrities Belong in the Political World?: An Experimental Study on Celebrities Political Involvement on Social Media.” In Central States Communication Conference , 2022.
MLA
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Hubbard, Caleb George. “Do Celebrities Belong in the Political World?: An Experimental Study on Celebrities Political Involvement on Social Media.” Central States Communication Conference , 2022.
BibTeX Click to copy
@conference{caleb2022a,
title = {Do Celebrities Belong in the Political World?: An Experimental Study on Celebrities Political Involvement on Social Media},
year = {2022},
journal = {Central States Communication Conference },
author = {Hubbard, Caleb George}
}
Social media has been widely used when it comes to politics. Additionally, another aspect that has been extensively studied in political communication is celebrity endorsements. Both have large impacts on political campaigns and political issues. A significant factor with celebrities speaking in the political realm is how the message is being perceived by the celebrity’s audience. This current study uses the theoretical lens of Source Characteristics to interpret how individuals view political information tweeted by celebrities.
Keywords: Social Media, Celebrities in Politics, and Source Characteristics
